Episode 77
#077 - Brandwidth Beyond Borders: Canada's Matt Cundill
This time, Brandwidth On Demand heads for the border…the NORTHERN border, as we hear from Canadian broadcast pro Matt Cundill.
Professionally, Matt started while still in college in Nova Scotia. His station stops include CHOM 97.7 in Montreal, The Bear in Edmonton, then was hired by one of the biggest companies in Canada, Corus Entertainment, where he wore a number of hats including his ‘real job’, Programming Power 97 in Winnepeg. Since 2014, Matt has operated a successful consulting firm, coaching stations, talent and their online efforts.
5 Things You Won’t Want to Miss!
(1:35) Get Matt’s biggest takeaways from The Conclave and Podcast Movement this summer.
(2:51) What are the biggest DIFFERENCES and SIMILARITIES between radio operations in Canada and the US?
(3:21). Why Canadian listeners tend to be more loyal to their radio stations and local personalities.
(5:32) How does Canadian radio compare to US stations when it comes to mastering “Brandwidth” assets: (Email, social media, streaming, podcasting, etc.)
(11:30) Discover Matt’s “Big 3” opportunities for radio’s branded audio content to excel, regardless of distribution platform.
Complete Show Notes:
